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About Specialized

Founded in 1974, Specialized have always been rider led in its approach to cycling. When quality tires weren't around, they strove to make the best. When people wanted to ride cruisers in the dirt, they made the first production mountain bike. When roadies wanted to go faster, they doubled-down on carbon and built our own wind tunnel. And when they saw kids struggling to focus in school, they started the Specialized Foundation to help them through cycling.

Specialized. Made for riders, by riders. 

Why Specialized?

Specialized are one of the biggest bike brands in the world and have always proved to be one of the most popular for our customers. We jumped at the opportunity to be able to partner with such a huge company as their historical ethos and design has always been close to our heart.

What Do We Offer?

We offer Specialized's Turbo Active range of E-Bikes, including their popular Vado and Como lines. Sold to you direct from Specialized, these new bikes come with a full manufacturer warranty.